If you’re starting an eCommerce company, you need to look at the businesses that have come before you. There is a lot to learn from their successes and yes, some of their failures. It’s important to remember that over ninety percent of new businesses fail within their first year on the market.
Lessons You Have Learn from E-commerce Success Stories
So, you definitely want to make sure that you are taking any extra help you can get. So, what lessons can you learn from successful e commerce agents?
You Are Correct Customer!
Learn this one from Amazon founder Jeff Bezos. If there’s one thing Amazon knows, it’s that the customer is always right. They’re not the only eCommerce company that have learnt this lesson well but they are the ones that hardly ever received unresolved customer complaints. Instead, in most cases Amazon makes sure that the customer ends up on the right side of any sale disagreement.
Simple As Can Be
You need to make sure that it’s as easy as possible for customers to buy from your business. This message comes courtesy of Shopify CEO Tobias Lutke. Shopify is one of the most popular eCommerce platforms available and that’s all to do with the simplicity. On the platform, it’s easy for customers to buy quickly and for business owners to manage sales.
Money Isn’t Everything
It’s true and if you don’t believe that, just ask the founder of Diapers.com, Marc Lore. Lore knew that there was a fantastic potential for selling diapers to parents online. Although at the beginning he was losing money with every sale, by the time he sold the business he had made a lot of long term relationships with customers. You can find more about these key individuals in eCommerce from the following infographic.