{"id":4469,"date":"2014-05-20T14:27:55","date_gmt":"2014-05-20T08:57:55","guid":{"rendered":"https:\/\/www.justwebworld.com\/?p=4469"},"modified":"2022-08-10T14:23:13","modified_gmt":"2022-08-10T14:23:13","slug":"website-designing-emotions","status":"publish","type":"post","link":"https:\/\/www.justwebworld.com\/website-designing-emotions\/","title":{"rendered":"How to Build a Great Website by Designing for Emotions"},"content":{"rendered":"<p>If you need to have a custom web design Los Angeles, you may be wondering what attracts customers and what makes for a successful website. A current trend is to get way from bland, emotionless websites and work with websites that work to elicit emotions from their visitors.<\/p>\n<p>The way to do this is through emotional intelligence that is, <a title=\"Web Design\" href=\"https:\/\/www.justwebworld.com\/best-10-strategies-designing-websites\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">designing the website<\/span><\/a> to evoke humor, happiness, or some other emotion through the design of the website. Your website is then connected to that emotion which in turn elicits a memory. If you can provide a website that is stimulating and enjoyable, your visitors are more likely to continue to visit your website.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4471\" src=\"https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions.jpg\" alt=\"Website by Designing for Emotions\" width=\"347\" height=\"288\" srcset=\"https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions.jpg 347w, https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions-300x248.jpg 300w\" sizes=\"(max-width: 347px) 100vw, 347px\" \/><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.justwebworld.com\/website-designing-emotions\/#Is_Your_Website_Just_Functional\" title=\"Is Your Website Just Functional?\">Is Your Website Just Functional?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.justwebworld.com\/website-designing-emotions\/#What_Emotion_Should_Your_Site_Evoke\" title=\"What Emotion Should Your Site Evoke?\">What Emotion Should Your Site Evoke?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.justwebworld.com\/website-designing-emotions\/#Will_Your_Customers_Like_Your_Emotional_Web_Design\" title=\"Will Your Customers Like Your Emotional Web Design?\">Will Your Customers Like Your Emotional Web Design?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.justwebworld.com\/website-designing-emotions\/#Would_You_Like_to_Know_More\" title=\"Would You Like to Know More?\">Would You Like to Know More?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Is_Your_Website_Just_Functional\"><\/span>Is Your Website Just Functional?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are many functional websites out there. You&#8217;ve seen them. They&#8217;re usually created with a <a href=\"https:\/\/be-theme.com\/portfolio-wordpress-theme\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">portfolio WordPress theme<\/span><\/a>. They work okay and they do the job. But they just do the job. They don&#8217;t have personality and they don&#8217;t evoke an emotion. They don&#8217;t entertain their prospective customers.<\/p>\n<p>Look at some successful websites. Many have personalities such as Photojojo or Mailchimp. With <a href=\"https:\/\/mailchimp.com\/en-gb\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">Mailchimp<\/span><\/a>, the website has a personality called &#8220;Freddie the MailChimp&#8221; which has witty write-ups and even humor. If you enlarge the browser too far, Freddie&#8217;s arms pop off. People sometimes go to MailChimp just because they enjoy it.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_Emotion_Should_Your_Site_Evoke\"><\/span>What Emotion Should Your Site Evoke?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The emotional intelligence of your website design should evoke one of the following emotions:<\/p>\n<ul>\n<li>Anticipation<\/li>\n<li>Attention<\/li>\n<li>Expectation<\/li>\n<li>Joy<\/li>\n<li>Pleasure<\/li>\n<li>Surprise<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4472\" src=\"https:\/\/www.justwebworld.com\/wp-content\/uploads\/2014\/05\/Website-Designing-Emotions1.jpg\" alt=\"Website by Designing for Emotions\" width=\"514\" height=\"267\" \/><\/a><\/p>\n<p>These emotions are brought to the potential customer in the form of an emotional carrier. Emotional carriers include:<\/p>\n<ul>\n<li>Dissonance<\/li>\n<li>Humor<\/li>\n<li>Recognition<\/li>\n<li>Tone of Voice.<\/li>\n<\/ul>\n<p>For example, you can use humor to bring joy and surprise to the reader. You can add recognition to help the prospective client make connections to certain connections to products you sell, thus causing a certain level of expectation.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Will_Your_Customers_Like_Your_Emotional_Web_Design\"><\/span>Will Your Customers Like Your Emotional Web Design?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>You won&#8217;t please all customers with your <a title=\"Web Design\" href=\"https:\/\/www.justwebworld.com\/8-tips-improving-web-design\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">web design<\/span><\/a> no matter what you do. You can only hope to cause an emotional reaction that will cause them to return and purchase products or read your website. Because the Internet culture is heavily steeped in <a title=\"Social Media\" href=\"https:\/\/www.justwebworld.com\/3-tips-social-media-websites\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">social media<\/span><\/a>, more and more people are expressing themselves to the world. Unlike previous notions of privacy, people talk about almost anything on <a title=\"Facebook\" href=\"https:\/\/www.justwebworld.com\/why-your-business-should-be-on-facebook\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">Facebook<\/span><\/a>, Twitter, G+, and blogs.<\/p>\n<p>Their disclosure raises a certain expectation for your disclosure. Even if your disclosure is simply an Internet persona, people hope to learn something about you, your business, and your personality. By creating a dialog with your customers, you engage their interest and cause them to invest their time in what you have to say. They are likely to purchase from you and be a repeat customer.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Would_You_Like_to_Know_More\"><\/span>Would You Like to Know More?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you&#8217;d like to know more about emotional intelligence and find out how you can get custom web design Los Angeles, contact us at DesignSpinners.com. At DesignSpinners.com, we know how to integrate design concepts across multiple platforms.<\/p>\n<p>We understand that your promotion doesn&#8217;t just stop at the web design. We have packages for those interested in promoting your business through social media, through word of mouth, and other innovative ways. Contact us today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you need to have a custom web design Los Angeles, you may be wondering what attracts customers and what makes for a successful website. A current trend is to get way from bland, emotionless websites and work with websites that work to elicit emotions from their visitors. The way to do this is through [&hellip;]<\/p>\n","protected":false},"author":105,"featured_media":4471,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[126,12],"tags":[592,593,328,379],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Build a Great Website by Designing for Emotions<\/title>\n<meta name=\"description\" content=\"A current trend is to get way from bland,emotionless websites and work with websites that work to elicit emotions from their visitors.Emotions is Important.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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