Business owners strive to bring in more traffic to their website, but once they’ve tried all of the standard methods, what else can they do? If you’re looking for more creative ways to increase website traffic, try some of these free and easy methods.
Ways to Increase Traffic to Your Website
1] Try Posting Photos on Instagram
Social media is a fantastic way to connect with customers, but you don’t have to stick with standards like Facebook for your Digital Marketing campaign. Instead, branch out and try other social media websites like Instagram.
Post photos of your products, your workplace, and anything that consumers might find interesting, and include links back to your website. Be sure to use high-quality photos and videos to draw as much attention as possible.
2] Create a Free Course to Teach Others
People love learning, so why not let them learn more about what you do? Create a free online course that teaches consumers about your industry. They’ll get to learn a lot about the type of work you do or what interests you the most about your industry, and it’s likely they’ll visit your website to learn more about the business.
Try to make the course long enough so consumers feel like they’ve learned a lot from your expertise to encourage them to continue learning about your industry and about what you have to offer.
3] Show Who You Are on Snapchat
Snapchat is another type of social media that can be leveraged by businesses. Post videos that show off your industry, focusing on behind the scenes for your business.
Those who find the video interesting will likely visit your website to learn more about your business and what you have to offer. People love to work with businesses they feel a connection to, and the behind-the-scenes videos can help create that connection.
4] Create a Webinar
Webinars, like online courses, are a great way to teach people about the industry. They’re often a lot shorter compared to online courses, but that gives you room to make more of them.
Go into detail about one aspect of the industry and talk about what your business is currently doing as well as potential plans to change how something works or how you handle aspects of the business. Give the customers more information they’ll be interested in and they’ll likely visit your website to learn more.
5] Create a Blog Post for Someone Else
While creating a blog has long been a staple of internet marketing, it’s also possible to create a blog post for another website. Doing this allows you to reach out to all of the traffic on that website and encourage them to visit your website.
This can open up a way to reach out to a lot more customers. Look for blogs that are in a related industry or that may have an overlap of consumers with your industry to get as big an increase in traffic as possible.
Digital marketing doesn’t mean sticking to the old stand-bys and just doing the same thing repeatedly to try to bring in more traffic. The above methods are free and unique ways to help drive more traffic to your website.
Give each of them a try today to see what an impact they can have and to be able to reach out to more potential customers.
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