Business Softwares

Best CRM Software for Real Estate

A customer relationship management tool otherwise known as CRM software is perfect for cultivating relationships with current and prospective customers.  The platform works as a database where contact information is stored.

Best CRM Software for Real Estate Companies

CRM Software for Real Estate Industry


The software can also be used in follow-up automation. While the software are designed to work the same way, the truth is that they are not equal. Some are better suited for specific fields while others allow are more versatile.

Below we look at some of the best CRM software for real estate.

1] Salesforce CRM

Salesforce CRM software for realtors is designed with real estate agents in mind. The software works to simplify communication, and this goes a long way into making the home buying process easy. The platform comes with separate systems for marketing, community cloud, and analytics. It also features a unified database, which makes gathering data easy.

This software comes with a comprehensive free trial. You can try it out and see whether it will match your business needs.

2] IXACT Contact CRM

Yet another innovative real estate CRM designed with the real estate needs in mind. If you dream of having a CRM that simply works like a silent partner, the IXACT Contact CRM is a wonderful choice. The software comes with features designed to make capturing and maintaining of leads easy while ensuring that existing customers are well  taken care of.

Notable features include an attractive interface, rich categorization of contact profiles, and an automatic appointments reminder. It helps that the software can also be synched with outlook and Google among other platforms.

3] Zoho CRM

If you are looking for flexible CRM software, the Zoho platform is a great choice. This software allows you to customize the contact field to capture information that is more useful. Zoho also offers a seamless means of attaching documents and notes that can be retrieved at the click of a button.

This is without a doubt a good platform if you want to expand your capabilities in the marketing field and generally keep communication lines open with all your customers.

4] Pipedrive

This software is voted among the best software for gathering disparate information. The platform is quite light, and you will have it up and running in no time at all.

The user interface is user-friendly, and it helps that it is also fully mobile so you can access your information whenever you want to. The software also comes with an active community where you can get all your questions regarding the software and how it functions answered.

5] HubSpot CRM

This list of good CRM software for real estate cannot be complete without mentioning the HubSpot CRM. The platform is simple, and if user reviews are anything to go by, the software is perfect for tracking and nurturing leads. It also works well with most systems making it easy to integrate into your existing systems.

It also works with multiple channels ranging from telephone lines to social media platforms. To top it all the software comes at no cost at all. If you are just starting out and you are working with a tight budget, the HubSpot software would be ideal.

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About the author

Michael Austin

Michael Austin is a Internet Entrepreneur, Blogger, Day Dreamer, Business Guy, Fitness Freak and Digital Marketing Specialist. He also helps companies to grow their online businesses.