Around Christmas, the potential for sales increases in every retail market, and auto sales is no different. This being the case, you need a dealership website that’s equipped to take advantage of each and every hit you get online.
Now that the holiday season is on its way, it’s the perfect time to update your online presence to offer all of the latest services.
Bring your new customers an enhanced browsing experience that will create better customer relationships and boost your sales significantly with the help of the latest online sales and marketing software for dealerships.
1] Enhanced Customer Engagement
As easy as it may be for online shoppers and random browsers to find your website, it’s just as easy for them to jump over to the site of one of your competitors. All it takes is a click of a button and an impulse decision. You need to keep web traffic active and engaged in order to keep them from losing interest.
The most effective way to boost your website with the updates you need to capture the most web traffic is to hire a specialist like Avon Security Products who develop advanced online sales and marketing software designed specifically for auto dealerships.
2] Dealership Live Chat
Live chat will change your website from a passive display of your prices and inventory to an engaging experience powered by knowledgeable online operators who can guide new customers through every step of the sales process and offer advanced online car help chat that’s designed to offer your customers a more satisfying shopping experience.
The experience begins with a simple greeting, inviting customers to begin a conversation about the vehicles they might be interested in purchasing, and the range they are able to spend.
As such, live chat is designed to bring a part of the dealerships sales experience into the online forum, giving you a marketing advantage that your sales team and customers are familiar with and know to be effective.
3] Chat Leads to Other Software Offerings
Once you’ve engaged your customers by answering questions about inventory and special offers, it’s time to start building a deal in more depth.
Your live chat operators can guide customers through an array of other advanced online sales services such as digital insurance and financing forms, as well as the ability to link into the sales platforms of the most popular social media sites, such as Facebook marketplace.
4] Bringing in the Big Guns
Dealership chat also allow the opportunity for your sales team to enter into the conversation at the most critical stages of developing a deal.
Using video chat and image sharing, your sales associates can offer special personalized updates to customers in real time, they can even access text messaging to ensure that there’s no moment when a deal can fall through.
This Christmas, be prepared to keep online shoppers invested in your company with an advanced dealership live chat service. Contact a profession dealership sales and marketing software specialist today to get started.